Jennifer Lopez Starts Her Own Shoe Line

Camuto Group today announced the launch of Jennifer Lopez, a shoe and bag collection created in partnership with the multi-hyphenate artist. The first batch of shoes will debut in spring 2020, with handbags to follow. Items will be available exclusively in Designer Shoe Warehouse stores and at DSW.com.

“There are so many facets to my career, and that’s what I wanted to bring to my collection with DSW. This collection represents three cities that have become such an important part of who I am: New York, Los Angeles, and Miami,” Lopez said in a release.
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The spring 2020 collection includes a wide range of styles, such as sky-high heels, sneakers and ankle boots. The trifecta of cities that have inspired the line can be found in the detailing on the shoes, including studs, bold colors, animal prints and crystal embellishment.

The “On the Floor” hitmaker already has three other high-profile fashion deals for the spring 2020 season. In addition to starring in Versace’s campaign — wearing the dress— Lopez also appears in ads for Guess. Additionally, she is the newest face of Coachand helped the American label launch its new CitySole Court sneaker.